Why Choose Infabbrica

The Idea: Showcasing Italian Design and Craftsmanship
Italy is a land of master artisans and small businesses, often unknown to the general public, yet essential to the success of Made in Italy design.
Infabbrica was created with the goal of giving visibility to this excellence, selecting high–quality handcrafted products made by professionals who work with passion, skill, and integrity.
In a single online space, Infabbrica brings together and offers designer furniture and accessories at fair prices, allowing anyone to buy directly from the producer.
Shop Online: Quality Without Intermediaries
In the traditional system, the final price of a product is influenced by the management costs of a physical store: rent, staff, storage, utilities, unsold items.
Infabbrica eliminates these steps, offering high–quality design at factory prices, thanks to the direct connection between producer and buyer.
Shopping online with Infabbrica means saving money without compromising on quality, with the assurance of an efficient and transparent service.
Sustainability and Respect for the Environment
Made-to-order production allows Infabbrica to avoid waste and reduce environmental impact.
Each product is crafted or finished only when ordered and shipped directly from the producer to the customer, minimizing transport-related emissions.
The long-lasting quality of materials and craftsmanship reduces waste and promotes more conscious consumption.
Three good reasons to choose Infabbrica: quality, sustainability, and environmental responsibility.
More Choice, Fewer Limits
In physical stores, space is limited, and you often find only the best-selling products.
Online, however, Infabbrica offers a wide and constantly expanding catalog, with a variety of models, materials, and styles that allow you to choose freely according to your taste.
Our “long tail” is an advantage for those looking for original and customized designs — not just best sellers.
Beyond the Brand: The True Value of Design
Many brands invest more in image than in substance.
Infabbrica, on the other hand, is a NO LOGO reality: what matters is the genuine quality of the product, not the name it carries.
We offer authentic designer furniture, free from the additional costs of branding, born from Italian talent and creativity.
For those who don’t need a label to express their identity, but seek value, beauty, and functionality.
Our Goal: Making Quality Accessible
Infabbrica aims to improve people’s everyday lives by offering Made in Italy products that combine design, premium materials, and fair pricing.
We believe in the concept of democratic quality, where beauty and craftsmanship are not a luxury, but a choice accessible to everyone.


